B.S. Analytics-Business Analytics Focus
120
Credit Hours
75%
Max Transfer Credit
Class Type
100% online
Next Start Date
Nov 11, 2024
Cost Per Credit

Leverage data in decision-making with a business analytics degree

When it comes to business decisions, intuition is helpful, but data is evidence. For organizations that want to increase profitability, improve services or extend product lines, business data provides a roadmap. 解释数据并将其转化为可操作的见解通常落在业务分析专业人员身上,他们在技术团队和业务利益相关者之间架起了桥梁. Franklin’s online B.S. in Analytics专注于商业分析,帮助您建立业务敏锐度和数据分析技能,使您能够有效地使用数据为业务决策提供信息.

Program Availability

On Site

In-Demand Skills

Achieve proficiency with SQL, Python, R and Tableau.

100% Online Classes

Take classes that fit with your busy life.

Real-World Practitioners

Learn from experienced analytics professionals.

 

B.S. Analytics-Business Analytics Focus Overview

Acquire broad knowledge in fundamentals including industry-standard tools

Ten major area courses, which are common to all three of the B.S. Business Analytics focus areas, help you build broad knowledge in fundamentals including: statistics, mathematics for analytics, ethics, communication, databases, programming, cybersecurity, analytics modeling, data visualization and machine learning. Hands-on assignments provide opportunities to gain skills in SQL, Python, R and Tableau, as well as other tools. 

Regardless of which focus area you choose, as student in the program, you’ll learn to apply analytics methods and tools in problem-solving, use specialized business knowledge and data for decision-making, illustrate and present insights to a broad audience, analyze potential biases and ethical implications in various contexts, and implement best practices in management to optimize performance or protect sensitive data. 

Complement major area analytics courses with six focus area courses in business analytics and tailor your B.S. in Analytics to your career interests. You’ll further develop problem-solving skills, 提高演示和沟通技巧,为需要综合业务知识的角色做好准备,以优化数据驱动的决策. 

Use integrated data-driven insights to impact business strategy and operations

Courses in financial and managerial accounting, business law, microeconomics, finance, management and marketing provide a solid understanding of each business discipline. By combining your knowledge of business functions with analytics, you’ll be equipped to translate complex data findings into actionable business solutions. Your knowledge and skills will make you a perfect fit for a multitude of roles that require analytical thinking, clear communication skills and enthusiasm for using data to optimize specific areas of the business.

Build an in-demand skillset and become an asset in any business setting

As a student in the B.S. Analytics with a focus in Business Analytics, you’ll gain a unique set of beneficial career skills. Because the major is designed with a strong emphasis in application, 您将获得动手技能与行业标准的数据分析和可视化工具,而你建立自己的解决问题的能力,以解决现实世界的业务问题. You’ll gain the ability to integrate knowledge from several business disciplines, which will enable you to make data-based decisions to optimize finance, marketing, accounting or management. To pave the way for collaborative work relationships you’ll build your communication and presentation skills. By building your capability to make complex data clear and understandable, you’ll be an essential player on any project team.

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Future Start Dates

Start dates for individual programs may vary and are subject to change. Please request free information & speak with an admission advisor for the latest program start dates.

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Your Best Value B.S. Analytics

Choose Franklin's accredited B.S. Analytics and get a high-quality degree that fits your life and budget.     

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Students must complete a minimum of 30 credit hours at Franklin University to be eligible for a degree.

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B.S. Analytics-Business Analytics Focus Courses & Curriculum

120 Semester Hours
Fundamental General Education
English Composition
ENG 120 - College Writing (4)

In this course, students acquire the writing competencies necessary for completing analytical and argumentative papers supported by secondary research. A variety of assignments, beginning with personal reflections, build upon one another, as students develop ideas that respond to, critique, and synthesize the positions of others. Students systematize and organize knowledge in ways that will help them in all their courses. The course also emphasizes the elements of critical reading, effective writing style, appropriate grammar and mechanics, clarity of language, and logical and cohesive development. It culminates in submission of an extended, documented research paper.

Mathematics
MATH 160 - College Algebra (4)

本课程旨在为学生准备应用微积分和离散数学,并为其他课程中使用的分析推理提供所需的数学背景. Topics include functions and their graphs, including exponential and logarithmic functions; complex numbers; systems of equations and inequalities; matrices; basic principles of counting and probability; and other selected topics. Note, this course has proctored exam(s).

AND

Take MATH 150 Fundamental Algebra as the prerequisite and earn a minimum grade of “C". Course can count as a University elective.

Social and Behavioral Sciences

6 credits from the following types of courses:
Choose from Anthropology, Economics, Geography, History, Political Science, Psychology, and Sociology. Must select at least two different disciplines to meet requirements.

Science

6 credits from the following types of courses:
Two courses from the Science discipline. One course must have a lab component.

Arts & Humanities
HUMN 211 - Introduction to Critical Ethics (2)

批判伦理学使用批判性思维来绕过个人信仰和灌输的限制,从而得出应该做什么以及为什么要改善人类状况. Accordingly, the goal of this course is to help the student improve his/her ethical analysis and evaluation skills to help the student do the thing that must be done, when it ought to be done, using critical thinking.

AND

4 credits from the following types of courses:
Choose from the Art, English Literature, Fine Arts, Humanities, Music, Philosophy, Religion or Theater disciplines.

Additional General Education
PF 121 - Basic Learning Strategies (2)

This course prepares students to be successful lifelong learners both academically and in their chosen careers. 十大正规赌博平台大全排行课程要求高水平的自主学习,并注重在工作场所和课堂上所需的技能,这些技能很容易在两种环境之间转换. The course includes strategies for time management, goal setting, reading comprehension, and advancing communication skills, including the use of electronic tools to participate in virtual environments.

OR PF 321 - Learning Strategies (2)

This course prepares students to be successful lifelong learners both academically and in their chosen careers. 十大正规赌博平台大全排行课程要求高水平的自主学习,并注重在工作场所和课堂上所需的技能,这些技能很容易在两种环境之间转换. The course includes strategies for advancing communication skills, including the use of electronic tools to participate in virtual environments. The assignments and activities in the course are created to closely simulate teamwork found in the workplace.

AND

COMM 150 - Interpersonal Communication (4)

By using applied critical and creative thinking, students in this course will develop a set of communication skills that will enhance their personal and professional relationships and endeavors. This course will focus on skill development in key areas such as self, perception, listening, verbal messages, conversations, relationships, conflict management, persuasion, and presentation skills.

OR SPCH 100 - Speech Communication (4)

This basic public-speaking course intends to improve the student's ability to think critically and to communicate orally. Theory and practice are provided in various speaking situations. Each student is required to speak before an audience, but class work also involves reading, gathering and organizing information, writing, and listening.

AND

ENG 220 - Research Writing: Exploring Professional Identities (4)

This is an intermediate course focusing on the composition of research papers. 本课程的学生通过研究和练习与他们自己的学习和工作领域相关的写作惯例,为成为专业话语社区的积极参与者做好准备. By calling attention to the conventions of disciplinary writing, the course also prepares students for upper-division college writing and the special conventions of advanced academic discourse. Course activities include three extended research papers, semi-formal writing addressing interdisciplinary communication, and readings fostering critical engagement with disciplinary conversations.

PF 106 - Introduction to Spreadsheets (1)

This course focuses on using spreadsheets to solve business problems.

MATH 215 - Statistical Concepts (4)

This course introduces you to statistics with applications to various areas. The course covers both descriptive and inferential statistics. Topics included are: sampling techniques, data types, experiments; measures of central tendency, measures of dispersion, graphical displays of data, basic probability concepts, binomial and normal probability distributions, sampling distributions and Central Limit Theorem; confidence intervals, hypothesis tests of a mean, or a proportion for one or two populations, and linear regression.

BUSA 200 - Database Fundamentals (2)

This introductory course focuses on applying information technology to business strategies using databases. The student will gain a working knowledge of current database technology, including relational database concepts, database design, data extraction, and data warehousing while working with database applications.

Major Area Required
BUSA 250 - SQL for Business (2)

This course introduces data analytics using Structured Query Language (SQL). Students will learn how to apply SQL in data exploration analysis and business problem-solving.

COMP 101 - Problem Solving With Computing (2)

Many organizations today utilize computers and information systems to store, organize, analyze, and summarize data to solve problems. As a result, computing is a tool that can benefit students in many different fields. At the heart of solving problems with computers is the study of structured thinking using algorithms. This course is designed for students with no prior programming experience and teaches the building blocks of algorithms, including variables, expressions, selection and repetition structures, functions and parameters, and array processing.

DATA 300 - Introduction to Analytics (4)

This course introduces the fundamentals of Business and Data Analytics. Students will learn business problem framing, data wrangling, descriptive and inferential statistics, data visualization, and data storytelling in analytics.

DATA 310 - Data Visualization (4)

This course introduces data visualization fundamentals using the leading visualization tools in the industry and focuses on project-based learning. Students will learn how to develop dashboards and discover insight effectively based on data.

BUSA 350 - Principles of Analytics Modeling (4)

This course introduces the principles of analytics modeling. Students will learn exploratory data analytics, regression, classification, clustering, model interpretation, and model evaluation.

DATA 400 - Principles of Machine Learning (4)

Students will learn the basic concepts behind major machine learning algorithms, the essential steps for creating a typical machine learning model, the strengths and weaknesses of different algorithms, and the model evaluation using different performance metrics. Eventually, students will be able to build a prediction model by machine learning algorithm using Python language. The common problems in practical machine learning exercises and their solutions also will be discussed.

DATA 450 - Advanced Topics in Analytics (4)

This course covers advanced analytics topics, including big-data analytics using popular platforms, model interpretation strategies, simulations, optimizations, and analytics reporting and presentation methods. A discussion of ethical considerations for model evaluation is also included.

DATA 495 - Analytics Capstone (4)

这个顶点课程的目的是评估学生综合和整合他们在整个课程中发展起来的知识和技能的能力. 本课程通过一个包括问题框架在内的综合项目,为学生提供展示分析学关键领域能力的机会, data preparation, data visualization, data analysis, model development, model interpretation, and report presentation

MATH 254 - Mathematics for Data Analytics (4)

This course introduces fundamental concepts from calculus and linear algebra providing foundations for mathematical modeling. It also covers some statistics topics beyond an introductory level including several discrete probability distributions, and continuous probability distributions with a calculus lens. The focus is not on proof nor on excessive hand computations; instead, it is on employing and relating mathematics to real-world situations. Concepts are made concrete through visual and numerical computation with the help of programming tools.

CYSC 250 - Cybersecurity for the Professions (4)

This course is a breadth-based cybersecurity course for non-technical majors. It aims to equip a bachelor?s degree seeker with no prior cybersecurity knowledge, other than what the newspaper reports say, with essential cybersecurity knowledge. The course introduces organizational, people, and technological aspects of cybersecurity. More specifically, it covers (1) governance, standards, and risk management topics in the organizational domain, (2) security awareness, privacy, ethics and cyber threats in the people domain, and (3) cyberspace, critical sectors, and emerging topics in the technological domain.

Focus Area

Applied Data Science:

COMP 204 - Principles of Computer Networks (2)

This course serves as an introduction to the function, design, administration, and implementation of computer networks. Topics include network infrastructure, architecture, protocols, applications, and the OSI networking model. Note, this course has proctored exam(s).

DATA 250 - Analytics Programming (4)

This course introduces the essential general programming concepts and?techniques to analytics students. The goal is to equip the students with the?necessary programming skill in analytics problem-solving. Topics include?boolean, numbers, loops, function, debugging,?Python's specifics?(such as NumPy,?Pandas,?Jupyter?notebook), R's specifics?(such as list,?data frame, factor, apply,?RMarkdown),?the process of?data retrieving, cleaning,?integrating, transforming, and enriching to support analytics.

DATA 430 - Data Engineering?Technologies (4)

This?course covers fundamental methods and?widely-used technologies?in?data engineering. Topics include application programming interface (API),?web scraping, Extract Transform Load (ETL), and analytics at-scale using?PySpark.?

CLOUD 200 - Cloud Fundamentals (2)

This course explores the concepts of cloud computing, including financial impacts and business value, financial requirements, deployment, risks, and security. Hands-on exercises help students to gain experience with cloud computing environments, identifying technical and security requirements for given deployment scenarios, implementing the proposed cloud deployment scenario, and troubleshooting technical issues of existing cloud computing scenarios.

MIS 310 - Info Systems Architecture & Technology (4)

本课程提供一般系统理论的概念概览,然后是分布式信息系统架构结构的概念和技术概览, operating systems, network operating systems, peripheral technology and user interfaces. 将探讨这些架构组件之间的互操作性,并对每个架构元素的当前技术和趋势进行回顾. This course will de-emphasize, although not ignore, mainframe architectures in favor of information architectures more applicable to client/server computing. The various interacting categories of client/server computing as well as the benefits and implications of such a system will be fully explored.

ITEC 430 - Information Technology Project Management (4)

This course provides an introduction to the concepts of information technology project management and techniques for initiating, planning, executing, monitoring, and controlling of resources to accomplish specific project goals. Both technical and behavioral aspects of project management are discussed. While the focus is on information technology projects, the principles follow the nine project management knowledge areas obtained in the Project Management Institute's?PMBOK?Guide, Third Edition?and, thus, are applicable to the management of any project. Topics will include integration, scope, time, cost, quality, human resource, communications, risk, and procurement management. Project management software utilization is emphasized.

DATA 415 - Data Warehouse Architecture (4)

Upon successful completion of this course, 学生将能够设计和实现数据收集流程和数据仓库架构,以支持适用于解决典型操作的数据挖掘和业务分析建模, supply and demand problems encountered by organizations. Learning will be supported by relevant texts, lectures, research papers, collaboration sessions and projects, both individual and team-based.

OR

Business Analytics:

ACCT 202 - Financial/Managerial Acct for Non-Majors (4)

This course is an introduction to financial and managerial accounting. It is designed for non-accounting majors. 财务会计强调通用财务报表如何向管理层以外的用户传达有关企业业绩和地位的信息. It emphasizes how the accountant processes and presents the information. The course also examines the major elements of the financial statements. The managerial accounting portion of the course studies internal reporting and decision-making. The course assists those who wish to learn "what the numbers mean" in a clear, concise and conceptual manner without focusing on the mechanical aspects of the accounting process.

BSAD 220 - Business Law (4)

A study of the everyday legal problems encountered in business with emphasis on the areas of legal procedure, contracts, agency, employment law, business organizations and torts, with cases relating to these and other areas.

ECON 210 - Introduction to Microeconomics (4)

An introduction to economic theory involving the examination of how decision making by firms and individuals is shaped by economic forces. Emphasis is placed on demand, supply, market equilibrium analysis, and basic market structure models. The invisible hand as the driving force for economic decisions as well as market externalities are discussed. The class concentrates on providing a balanced approach to studying economic agents' behavior and the global implications and outcomes.

FINA 301 - Principles of Finance (4)

This course is designed to survey the field of finance and provide the foundation for more advanced finance coursework. Topics include sources of business and financial information, financial statement analysis, the time value of money, the nature and measurement of risk, financial institutions, investments and corporate finance.

MGMT 312 - Principles of Management (4)

This course explores the basic concepts and processes of management. Students will explore the functional roles and processes of planning, leading, organizing, and controlling comprising the manager role. Students develop skills related to the manager function that are required in today's competitive environment.

MKTG 300 - Marketing (4)

Theory, strategies and methods are foundational to the informed practice of marketing. Students investigate the importance of marketing to an organization or cause, the interrelationship of the difference phases of marketing, the marketing of goods versus services, analysis and identification of markets, pricing strategies and digital marketing tactics.

OR

Healthcare Analytics:

HCM 210 - Healthcare Foundations (2)

This course will provide fundamental information regarding health, healthcare, and the healthcare delivery system. Students will become familiar with the various types of healthcare organizations, stakeholders, and healthcare issues in order to shape their understanding of the different components of the healthcare delivery system. Through the exploration of health information, students will discuss and analyze the role healthcare professions play within healthcare.

HIM 150 - Medical Terminology (2)

This course will introduce the foundations of medical terminology nomenclature and use. Emphasis will be on the fundamentals of prefix, word root, and suffix linkages to build a broad medical vocabulary.

HIM 200 - Introduction to Health Information Management (2)

Students are introduced to the roles of the health information management (HIM) professional in a variety of healthcare settings. The educational and credentialing requirements for the HIM professional will be discussed along with an overview of the U.S. healthcare delivery system, and the various reporting and accrediting requirements.

HIM 320 - Health Data (4)

This course introduces students to various types, definitions, relationships, uses, and interpretations of data derived from healthcare functions and processes. Students will explore information standards and representations of health data that are commonly used for patient care, reporting, reimbursement, and quality improvement programs.

HIM 350 - Health Informatics (4)

This course will cover the history of health informatics, design and challenges of informatics infrastructure, and current issues. Topics will include HIPAA and other legislation, application of electronic health records, and other clinical and administrative applications of health information systems.

HIM 470 - Health Information Systems (4)

This course examines healthcare organizations from the perspective of managing the information systems that exist within the enterprise. Identifying the clinical and healthcare delivery processes and how they relate to information systems is a main focus. The intent of the course is to identify the key issues confronting the management of healthcare information systems today, examine their causes, and develop reasonable solutions to these issues. Specific federal regulations, vendor solutions, and financial implications as they relate to healthcare information systems are also examined.

HIM 485 - Applications in Health Info Systems (2)

This course will require the student to apply Health Information Management software, tools, and techniques to authentic healthcare situations and problems. Emphasis will be on the applications of electronic health records, common data tools and reports, and the appropriate analysis for decision-making.

HCM 442 - Legal Aspects of Healthcare Management (4)

Understanding cultural competency, ethics, policy, and law is necessary for healthcare professionals in a continuously evolving healthcare system. This course will provide students with practical knowledge and methods for applying ethical, legal, and cultural decision-making frameworks to mitigate risks. Topics will include regulatory compliance, patient consent, privacy and confidentiality, and cultural competence.

University Electives

17 credits from the following types of courses:
Any undergraduate courses offered by the University except developmental education courses.

Additional Requirements

All students are required to pass College Writing (ENG 120), and either Basic Learning Strategies (PF 121) or Learning Strategies (PF 321) prior to enrolling in any course at the 200 level or above. 在十大正规赌博平台大全排行注册的30小时或更少的转学学分的学生需要通过PF 121基本学习策略来代替PF 321学习策略. Interpersonal Communication (COMM 150) or Speech Communication (SPCH 100) must be taken prior to enrolling in any course at the 300 level or above. Students must also meet the University algebra competency requirement.

Academic Minors

Personalize your degree with a minor. Explore available minors, learn how minors can benefit you, and find out what requirements you must meet to earn a minor.

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B.S. Analytics-Business Analytics Focus Program Details

Employment Outlook

16%

From 2022-2032, jobs in Data & Analytics are expected to increase by 16%

Occupation Median Salary (2022) Job Postings (2022) Projected Growth (2022-2032)
Occupation
Management Analysts $95,285 277,001 17%
Management Analysts
Median Salary: $95,285
Job Postings: 277,001
Projected Growth: 17%
Occupation
Job Titles
Skills
Industry
Description

Management Analysts conduct organizational studies and evaluations, design systems and procedures, conduct work simplification and measurement studies, and prepare operations and procedures manuals to assist management in operating more efficiently and effectively. Includes program analysts and management consultants.

Projected Growth
Job TitleJob Postings% of Job Postings
Business Analysts161,49458%
Program Analysts23,6449%
Business Process Analysts11,4544%
Management Analysts10,0644%
Consultants9,3543%
Show More
SkillJob Postings% of Total Postings
Project Management104,69228%
Business Process81,10822%
Data Analysis65,07018%
Business Requirements61,65717%
Finance59,09916%
Show More
 
Industry% of Occupation in Industry
Management, Scientific, and Technical Consulting Services26%
Federal Government, Civilian9%
Computer Systems Design and Related Services7%
State Government, Excluding Education and Hospitals7%
Management of Companies and Enterprises5%
Insurance Carriers5%
Other40%
Financial and Investment Analysts $95,077 320,466 14%
Financial and Investment Analysts
Median Salary: $95,077
Job Postings: 320,466
Projected Growth: 14%
Occupation
Job Titles
Skills
Industry
Description

金融和投资分析师对涉及公共或私人机构的投资项目或财务数据的信息进行定量分析, including valuation of businesses.

Projected Growth
Job TitleJob Postings% of Job Postings
Financial Analysts163,59851%
Financial Planning and Analysis Analysts20,6366%
Pricing Analysts16,1795%
Financial Planning and Analysis Managers16,7665%
Finance Analysts15,1055%
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SkillJob Postings% of Total Postings
Finance156,45865%
Accounting145,20361%
Financial Analysis129,03454%
Financial Statements71,34630%
Financial Modeling48,10320%
Show More
 
Industry% of Occupation in Industry
Other Financial Investment Activities14%
Management of Companies and Enterprises12%
Securities and Commodity Contracts Intermediation and Brokerage12%
Depository Credit Intermediation8%
Management, Scientific, and Technical Consulting Services5%
Insurance Carriers5%
Other44%
Budget Analysts $82,264 24,697 9%
Budget Analysts
Median Salary: $82,264
Job Postings: 24,697
Projected Growth: 9%
Occupation
Job Titles
Skills
Industry
Description

Budget Analysts examine budget estimates for completeness, accuracy, and conformance with procedures and regulations. Analyze budgeting and accounting reports.

Projected Growth
Job TitleJob Postings% of Job Postings
Budget Analysts14,41858%
Financial Management Analysts1,3976%
Budget Managers1,0924%
Budget Coordinators1,1505%
Staff Services Analysts2,38410%
Show More
SkillJob Postings% of Total Postings
Budget Analysis7,25966%
Accounting6,80161%
Finance5,60851%
Financial Management3,37631%
Financial Statements3,23229%
Show More
 
Industry% of Occupation in Industry
Federal Government, Civilian26%
State Government, Excluding Education and Hospitals12%
Local Government, Excluding Education and Hospitals10%
Education and Hospitals (State Government)8%
Management of Companies and Enterprises6%
Education and Hospitals (Local Government)4%
Other35%

B.S. Analytics Knowledge & Skillsets

Gain in-demand skills sought by employers with curriculum that teaches you:

B.S. Analytics-Business Analytics Focus Frequently Asked Questions